Biz Buzz: Idaho Falls Sex Therapy Clinic Opens


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The sex therapist has a new clinic in eastern Idaho in hopes of addressing customer concerns

IDAHO FALLS — Talking about sex isn’t something most people enjoy, and Susannah Pipkin wants to change that.

The 47-year-old woman from Idaho Falls is a sex therapist who opened her own clinic called Olive Branch Counseling several weeks ago. It is at 2539 Channing Way, Ste. 102 inside Sand Creek Plaza in Idaho Falls.

Pipkin has picked up many customers since opening.

“I had many clients from a previous agency that followed me and wanted to continue treatment with me,” Pipkin told

Pipkin is a speech therapist, which means she cannot prescribe medication and does not work with sex offenders.

Pipkin specializes in therapy for compulsive sexual behaviors, such as pornography addiction, and also helps people with a variety of other issues. These include people who have suffered sexual trauma or women who no longer have sexual desire.

She also helps couples who are struggling to navigate their sexual relationship.

“There are such a myriad of challenges that people face regarding their sexual needs and values. Values ​​are really important when talking about sexuality because people want to align their behavior with their values, and sometimes they don’t know what their values ​​are,” Pipkin says.

Compulsive sexual behavior is something a lot of people struggle with, and she’s noticed that many women have specific challenges.

“There are women who struggle with viewing unwanted pornography. It’s a unique challenge because they have this idea that women aren’t supposed to struggle with it,” says Pipkin. there’s a little more to it than people realize.”

For many people struggling with porn addiction, Pipkin says the underlying problem is a “difficulty regulating emotions and sensations.”

“People say to themselves, ‘I have this desire or I have this urge, and I have to act on it.’ Then they act on it, and then they say, “It’s against my values, and now I’m ashamed of myself and I feel guilty,” Pipkin says.

Pipkin saw a huge need for a clinic like this in eastern Idaho, where she says the culture of living in a conservative religious community makes it a taboo subject.

Pipkin says being trustworthy is the key to changing that mindset.

“We need to look at our emotional reactions to people so there’s more of an environment of trust,” she says.

Pipkin previously worked as a mental health counselor at High Country Behavioral Health in Idaho Falls and Stillwaters Counseling Services in Blackfoot.

She became interested in sexology about seven years ago after reading a book called “And They Were Not Ashamed: Strengthening Marriage Through Sexual Fulfillment” by Laura Brotherson.

“She (the author) offered all of this expertise in a religious setting. It just lit a fire in me and I said, ‘I want to be a part of this too. I want to help people who may feel anxious talking about sex or feel like they can’t. I want to be someone they can trust,” Pipkin says.

She encourages those with questions and concerns to reach out, especially parents who have concerns about their children.

For questions or to make an appointment, call (208) 419-0800 or visit the website. Olive Branch Counseling is open Monday through Thursday from 9 a.m. to 7 p.m.


Bingham Healthcare Receives Grant for New Simulation Lab and Manikins

Courtesy pictures

BLACKFOOT — Thanks to a generous grant, medical staff at Bingham Healthcare will soon have access to updated training space and simulation mannequins.

The MJ Murdock Charitable Trust recently awarded Bingham Healthcare $150,500 for educational space and simulation mannequins. The Gaumard Hall, Noelle and Baby Tory are some of the most advanced and realistic mannequins available. They can mimic heartbeat and breathing patterns and even respond to medication.

Medical staff will use them to practice routine care and medical emergencies in a newly renovated and furnished education area.

The educational space is under construction and the mannequins have been ordered. The simulation laboratory will be fully functional in 2023.

The title company changes its brand, changes its name

BLACKFOOT – Title Financial Corporation has announced that its subsidiaries, First American Title Company, First Montana Land Title Company, Laramie County Abstract & Title Co., and Gillette Title Services, are now Flying S Title & Escrow.

As an independent agent for 40 years, its subsidiary First American Title Company was confused with direct operations based in Santa Ana, California. TFC hopes this name change will set it apart and better represent its business and culture.

Maverik Launches “Round Your Currency” Campaign

IDAHO FALLS – Maverik – Adventure’s First Stop supports its local communities through two initiatives with Feeding America, the nation’s largest hunger relief organization.

The first is a $50,000 contribution from Maverik to Feeding America. The other is Maverik’s “Round Up the Change for Feeding America” ​​program, which invites customers to round up their cash and store credit transactions to the nearest dollar or higher to help alleviate hunger and benefit the Feeding America network of food banks.

Ninety percent of Maverik’s initial donation will be distributed to Feeding America member food banks across Intermountain West. The remaining funds will be focused on the national organization Feeding America, which provides support, expertise and capacity building to the food bank network.

The initiative runs until November 15. If you can spare a few more changes, Maverik urges you to round up your next trade.


New Company Gives Chocolate Lovers a Tasting Experience They’ve Never Had Before

Utah-based women’s clothing store opening in Ammon next month

Idaho Falls Zoo extends season through November

Alaska Airlines ends daily flight between Idaho Falls and Boise


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